Richmond University

In 2001 Richmond, the American International University in London, commissioned Dewsign to build a promotional website for their MBA program. This project expanded into a new website design and development project for the whole institution.

Further to this Richmond asked us to manage their global brand, view books, catalogs, advertising campaigns, digital strategy and ongoing website development.

We have undertaken a number of website design refreshes and rebuilds over the last 12 years all running from our own bespoke content management system; in addition to building all manner of bespoke software applications to aid the smooth running of the institution, including payment gateways, trips management systems and a full alumni CRM.

Feedback from new students suggests that the quality of the website formed one of their core reasons for applying to the University.

Services provided:

Richmond University Website - Home Page designed by Dewsign

Above: Home Page

Richmond University Website - Prospective Students Page designed by Dewsign

Above: Prospective Students Landing Page

Further services undertaken for Richmond, the American International University in London

  • Brand Management
  • Marketing Strategy Consultation
  • Website Development
    • Website Design
    • Project Management
  • Website - Bespoke Content Management Systems (CMS)
    • Privilege based / Multi-level user access
    • Website Content Management System
  • Website - Additional Bespoke Website CMS Modules
    • Alumni Management System
      • Join / Update Profile
      • Alumni Database
      • Bulletin Board
      • Alumni Affinity Group Management
      • Alumni Chapter Management
      • Alumni Polls
      • Donation Form
      • Class Notes Management
      • Newsletter article submission
      • Send a Message
      • Reunions & Events Management
    • Courses Management CMS
      • Manages all courses displayed on degree programs
    • Expertise Management CMS
    • Extranet Access restriction by IP CMS
    • Featured Alumni Profiles CMS
    • Faculty Profile Management CMS
    • FAQ System CMS
    • Flash Admissions Map CMS
    • Flash Virtual Tour
    • HTML Email sending engine
      • Enables sending of emails for use with admissions process / alumni notifications
    • Online Payment Gateway (Accept Paypal Payments)
    • IBO / CIOS Schools database CMS
    • Links Directory CMS
    • Online Merchandise shop
      • Administer merchandise products for sale
      • Manage Orders
    • News Management
    • Trips / Events Payment System
      • Administer trips / event tickets
      • Manager Orders
      • Manage Trip lists
    • YouTube Videos Management CMS
      • Displays YouTube videos on website via CMS
  • Online Surveys
    • Design, setup, configuration & management of survey
  • Pay Per Click Management
    • Setup and Management of Pay Per Click campaigns
  • Search Engine Optimisation
    • Search Engine Submission & optimisation
  • YouTube Channel Management
    • Upload of videos to YouTube Channel
  • Marketing Communications
    • Print Advertising Design & Management
    • Web Advertising Management
    • Brochure / Catalog Design
    • Photo Shoots
    • DVD Design & Manufacture
  • Project Management
    • Managing 3rd party suppliers
      • Printers
      • Film Crews
      • DVD Duplicators